I am Mala Ramcharan: The Woman of Barcode & QR Code Art.
I have developed a distinctive artistic signature over the years.
Welcome to my art journey: Art of the Barcode & QR Code, where lines speak louder than words and stories take unexpected humorous turns!
Mala Ramcharan, born in Suriname and raised in Schiedam.
Inspired by the barcode, I transform it into a visual language that tells a story about Humanity, Equality, Connection and the Groubdbreaking Developments in the sociëty.
The barcode is an abstract translation of real information, with the punch card as its predecessor and the QR code (Quick Response) as its successor.
In my art, I translate this in my own way into realism and fiction, reflecting the innovative and constantly evolving society of our time in topics such as science, AI, inclusion, fashion, and the changing timeline of our era.
Through my art, I create awareness, stimulate self-reflection, and connect art with people and society.
My contribution to society is that for more than twenty years I am supporting underprivileged children with education and essential resources for a better future through my Shoe Project.
An additional element that makes my work unique is that the longer you look, the more hidden details and surprises reveal themselves.
After her studies, Mala Ramcharan moved to Heerhugowaard. Before becoming a full-time artist, she worked at, among others, TU Delft, Philips, and for over thirty years at a secondary school and college. Mala is a Certified Professional Artist with the title Signature Artist (IWS USA) and has received various honorable mentions, certificate, distinctions, and trophies, including Artist of the Year awards, honorable and the WAA Woman Art Award for her distinctive style, depth, and narrative art.
Own signature
After studying visual arts for some time and experimenting with various techniques, I was ready to develop my own distinctive, unique signature and style. Around 1995, I discovered the complexity of the barcode. AH was the first store in the Netherlands to introduce it in 1976. I was fascinated by the abstraction and hidden information behind the seemingly simple lines, with their unexpected complexity. I saw in this a reflection of life itself: beautiful and challenging, Make it magical, and live it beautifully like a frame you’ll look back on with a smile
Environment plays a role
Mala: I capture groundbreaking developments and current themes in society in the fields of science, AI, inclusion, climate change, history, and current trends. But my environment also plays a role. Everything that triggers me, both positive or what unsettles me, I transform into various humorous scenes, because I consider humor an important factor in life. And if you look at my work on your wall and it brings a smile, then that is my success, and that happens a lot.
In the art world, Mala is recognized as a pioneer of her unique style, the woman of barcode art that forms her distinctive, unique signature. With my creativity and distinctive, unique signature, I have developed a personal voice as an artist that touches people through recognition and acknowledgment.”
Depth
I am known for transforming barcodes and QR codes in this unique way. My work is distinctive in style, has depth, and a recognizable visual language. It reflects society with its continuously changing, groundbreaking developments and current themes. Through art, I try to create awareness, evoke self-reflection, and connect with people and society. I also contribute by supporting underprivileged children with education and essential resources. I started a Shoe Project 20 years ago. This gives me energy and gives my work a powerful impact.
Inspiring youth
Mala exhibits her work internationally at fairs, art events, both online and physically, in galleries, through art lending, and on her own website. “My goal is to expand my voice internationally, to create a mark through art critics and museums. To bring my story to a large audience, but above all to inspire and encourage young people with new insights.
As humans, every action we take shapes the world around us. But we have the capability to make choices, so choose wisely.
Https://www.malaramcharan.nl
Mala.ramcharan26@gmail.com
