Colavita Women's Cycling Team Kit

This is a cycling kit designed for a Las Vegas Women's Cycling Team. Bright colors were used for motorist-awareness and to stand out against a black background and contrast the Las Vegas desert landscape. Bike parts were illustrated and arranged to depict a ‘Day of the Dead’ motif, with a skull as the primary artwork and identifier of this popular holiday. As the main sponsor is a producer of Italian food products, I incorporated the idea of bike parts as if they were different shapes of pasta.