Born in a family of lawyers and judges, I escaped the same destiny by applying to a few extreme sports and many different jobs. Writer and journalist I moved to PR/CommS Agencies in my twenties and from there I went to TV/Multimedia (thanks to my success in a “New millennium format” national contest). I covered many different roles in the multimedia world, from writer to producer to manager, entrepreneur and so on.
After some of my books and Tv shows or websites were successfully released I made and sold an eCommerce startup to then advice companies and entrepreneurs about marketing.
I left the consultancy to start exploring other ways to express my ideas and thoughts and so I did a few art experiments.
I’m actually publishing my works just on instagram. In the last couple of years I made a series dedicated to spotlight the hypocrisy behind the concept of war (#nowarbythepool), a work about the deadly footprint of humans on nature and another one dedicated to the Travelgirls phenomenon.