Beauty Intoxication

"Beauty Intoxication" is a surreal portrait.

It is an ironic metaphore to the modern beauty standards in nowadays society. Using the means and style of fashion photography, I try to question what is beauty in today’s society of consumerism. Human being becomes objectified, as mass media creates a standard of an ideal "cover person" - idol, iconic mask, with no personality, which is a perfect portrait of a human "face-off". Nowadays, by the massive information coming from social network, young people try to create the "perfect" image of themselves that will fit to the "beauty standards", finally by loosing their unique personality.

Creating this portrait of woman, dressed in Haute Couture YSL dress, very glamorous and stylish on the background of surreal apocalyptic world, in contrast with a gas mask on her face, I leave a reflection about where this necessity following the modern beauty perfection will bring us.